Public Relations | Marketing | Long Island | Harrison Leifer DiMarco Public Relations (HLD/PR)

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What is Public Relations?
Public Relations is an exercise in the power of persuasion. At its heart, it is the art and science of influencing your target audiences and building positive relationships – i.e., relating to your public[s].

The mission of Public Relations is to create the desired perceptions about your company, product, service, C.E.O., issue, position, or contribution to the marketplace or community. What do you want people to know, think, feel or do? Executing effective strategies to get them to that place is the job of public relations.

Public Relations vs. Advertising --->

“Just wanted to thank you for taking care of the GPhA press release so efficiently last week.

Everything went off without a hitch.

Thanks so much.”

Joyce M. Schlener
Director, Multisource Marketing
Fougera

Harrison Leifer DiMarco Public Relations is a division of
Harrison Leifer DiMarco, Inc.
www.hldnow.com