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Overview
Public Relations is an indispensable component of the marketing mix without which no brand campaign can completely fulfill its promise. As a strategic communications tool, Public Relations alone has the power to deliver the brand to its target market with unbiased credibility, often through tactics both subtle and exciting. At HLDPR, we practice Public Relations with pointed precision, to deliver your message to your target market in the right way, at the right time, in the right place, in the right combination with other elements of your total sales and marketing effort. Harrison Leifer DiMarco Public Relations has the expertise and the experience to create the visibility and help shape the perceptions that will drive sales of your brand.
What is Public Relations? --->
Public Relations vs. Advertising --->
Services --->
Components of a Plan --->
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“Harrison Leifer DiMarco Public Relations has helped us chart a strategic direction for our public relations activities. You have clearly helped to elevate awareness about DDI and the people we serve, their families and our staff. Your attention to detail is outstanding, as well as your ability to see things through, no matter what the obstacles may be. Working with all of the people at Harrison Leifer DiMarco Public Relations gives the clear impression that you value our relationship and subscribe to the highest standards in all that you produce for us. It is like having an in-house staff/department – only better. You listen and respond to our needs effectively.”
Dan Rowland
Director of Development
Developmental Disabilities Institute
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